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Where to Refuel: Modeling On-the-way Choice of Convenience Outlet

Publikováno v: Journal of Retailing and Consumer Services (2021)

This paper introduces on-the-way choice of retail outlet as a form of convenience shopping. It presents a model of on-the-way choice of retail outlet and applies the model in the context of fuel retailing to explore its implications for segmentation

Externí odkaz: http://arxiv.org/abs/2104.14043

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Hypothetical bias in stated choice experiments: Part I. Integrative synthesis of empirical evidence and conceptualisation of external validity

Autor: Haghani, Milad, Bliemer, Michiel C. J., Rose, John M., Oppewal, Harmen, Lancsar, Emily

The notion of hypothetical bias (HB) constitutes, arguably, the most fundamental issue in relation to the use of hypothetical survey methods. Whether or to what extent choices of survey participants and subsequent inferred estimates translate to real

Externí odkaz: http://arxiv.org/abs/2102.02940

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Hypothetical bias in stated choice experiments: Part II. Macro-scale analysis of literature and effectiveness of bias mitigation methods

Autor: Haghani, Milad, Bliemer, Michiel C. J., Rose, John M., Oppewal, Harmen, Lancsar, Emily

This paper reviews methods of hypothetical bias (HB) mitigation in choice experiments (CEs). It presents a bibliometric analysis and summary of empirical evidence of their effectiveness. The paper follows the review of empirical evidence on the exist

Externí odkaz: http://arxiv.org/abs/2102.02945

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