Zobrazeno 1 - 10
of 39
pro vyhledávání: '"A. D. Groza"'
Autor:
A. D. Groza
Publikováno v:
Advanced Electromagnetics, Vol 8, Iss 1, Pp 91-98 (2019)
We investigate the TM-polarized nonlinear surface polaritons (NLSP) propagating along a guided structure consisting of a magnetic optically linear medium and a non-magnetic optically nonlinear medium with saturable permittivity separated by a flat co
Externí odkaz:
https://doaj.org/article/4e6dc80c926d412fa9f55893f777944b
Publikováno v:
Industrial Marketing Management. 97:10-20
Salespeople interact with individual customers to drive revenues by identifying and finding solutions for customer needs. The external knowledge salespeople acquire in conjunction with the network position they hold in their firm suggests that the sa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2fde0dd3b8e9ccf79f4eac95a3c78813
https://doi.org/10.1016/j.indmarman.2021.06.007
https://doi.org/10.1016/j.indmarman.2021.06.007
Publikováno v:
Journal of Marketing Education. 44:72-84
Increasingly, professional sales programs receive financial support from company sponsors in exchange for varying types of branding and recruiting opportunities. This study builds on the literature regarding employer branding and talent acquisition b
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::920bcedebb7e60936ea20ee14c9ed361
https://doi.org/10.1177/02734753211028641
https://doi.org/10.1177/02734753211028641
Autor:
Mark D. Groza, Joe Cobbs
Publikováno v:
Managing Sport and Leisure. 27:614-631
The purpose of this study is to develop and test a parsimonious model of brand equity reverse transfer, where the reputations of sponsoring brands influence the brand of a sponsored sports enterpri...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::915fe3fc209132a58f0a20e08fb9af2d
https://doi.org/10.1080/23750472.2020.1848445
https://doi.org/10.1080/23750472.2020.1848445
Publikováno v:
Journal of Marketing Theory and Practice. 28(4):357-372
lthough prior research examined sponsorship announcements, differences in abstraction and when sponsorships are announced have been neglected. Based on Construal Level Theory, the effects of sponsorship announcement informativeness (abstract/concrete
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6f949ff4eabf6646b4c3f95c2503f9ba
https://research.cbs.dk/en/publications/b3e66f42-3a95-4f70-acd2-95506d6a50a6
https://research.cbs.dk/en/publications/b3e66f42-3a95-4f70-acd2-95506d6a50a6
Publikováno v:
Journal of Business Research. 117:432-442
Compared with their male counterparts, female entrepreneurs receive a disproportionately small amount of funding. One frequently cited reason for this disparity is the lack of female representation in the entrepreneurial funding decision-making proce
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7a5212fc9c887a8f373a5332bc47d8e7
https://doi.org/10.1016/j.jbusres.2020.06.013
https://doi.org/10.1016/j.jbusres.2020.06.013
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783030898823
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6e7fbef995bf8ee225790e3aa513b2f4
https://doi.org/10.1007/978-3-030-89883-0_124
https://doi.org/10.1007/978-3-030-89883-0_124
Autor:
Mark D. Groza, Mya Pronschinske Groza
Publikováno v:
Journal of Business Research. 89:37-46
Salesperson knowledge is an important factor leading to sales performance. Extant literature, however, is silent on the impact of a specific sub-dimension of knowledge—namely, regulatory knowledge or a salesperson's understanding of his or her indu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8c1d1781263f39b65899b4c2751947eb
https://doi.org/10.1016/j.jbusres.2018.04.005
https://doi.org/10.1016/j.jbusres.2018.04.005
Autor:
Andrew D. Groza
Publikováno v:
Journal of Electromagnetic Waves and Applications. 32:1989-2001
We study transverse magnetic polarized nonlinear surface polaritons (NLSP) propagating along the interface (a conductive layer of zero thickness) of a magnetic optically linear medium and a magnetic optically nonlinear medium with saturable permittiv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::428598f749c827396dbc1f45eb992b09
https://doi.org/10.1080/09205071.2018.1487339
https://doi.org/10.1080/09205071.2018.1487339
Publikováno v:
Journal of Business Research. 69:4185-4193
This study examines the roles of thinking styles, role ambiguity, and knowledge in predicting salesperson creative selling behaviors. It also examines the importance of salesperson industry knowledge (i.e., an understanding of the industry's regulato
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1010df6d304ac6e54326f5b2db0ca7d9
https://doi.org/10.1016/j.jbusres.2016.03.006
https://doi.org/10.1016/j.jbusres.2016.03.006