Zobrazeno 1 - 1
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pro vyhledávání: '"業配新聞"'
Autor:
許雅惠, Hsu, Sheila
Product placement in TV programs has become increasingly common in the two decades in Taiwan. Although it arouses huge controversies over media credibility and marketing values, up to date, there have been very limited empirical studies focusing on h
Externí odkaz:
http://thesis.lib.nccu.edu.tw/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=sid=%22G0969410201%22.
