Zobrazeno 1 - 10
of 109
pro vyhledávání: '"林婷鈴"'
Publikováno v:
NTU Management Review. Dec2023, Vol. 33 Issue 3, p35-78. 44p.
Publikováno v:
企業管理學報. 47:023-044
This preliminary study investigates cognitive complexity, or an individual’s cognitive structure for his or her social world, and its role in stylistic innovation, particularly changes of design in the appearance or symbolic meaning of products, fo
Publikováno v:
Journal of Business Administration (1025-9627). Sep2018, Issue 118, p1-34. 34p.
Autor:
Lin, Ting-ling, 林婷鈴
91
Most of the core competences collapse to hygienic factors following the evolution of industries. This phenomenon becomes more significant due to the development of information technologies and the shortening product life cycle. In the volatil
Most of the core competences collapse to hygienic factors following the evolution of industries. This phenomenon becomes more significant due to the development of information technologies and the shortening product life cycle. In the volatil
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/90519744583619058987
Autor:
CHEN, MANLI, 陳曼麗
107
The brand community is a consumer culture that has emerged in recent years. It is also a trend in marketing development. Academically, more and more scholars paid attention on this. In practice, companies have also begun to value and promote
The brand community is a consumer culture that has emerged in recent years. It is also a trend in marketing development. Academically, more and more scholars paid attention on this. In practice, companies have also begun to value and promote
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/mzu3dz
The Impact of Experiential Marketing on Experiential Value and Consumer Loyalty - The Case of CHANEL
Autor:
YU, PEN-MING, 游本明
107
In the process of product sales, manufacturers can use experiential marketing to enable consumers to get experiential value after real experience of goods and the overall service. The value of the goods and services obtained from the experie
In the process of product sales, manufacturers can use experiential marketing to enable consumers to get experiential value after real experience of goods and the overall service. The value of the goods and services obtained from the experie
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/xhkdt7
Autor:
CHEN JILIANG, 陳佶良
107
Due to the network effects, platform economics rise continuously. Different to traditional enterprises, which only focus on increasing the customer value, platform enterprises put more emphasize on their scale and platform value. E-hailing p
Due to the network effects, platform economics rise continuously. Different to traditional enterprises, which only focus on increasing the customer value, platform enterprises put more emphasize on their scale and platform value. E-hailing p
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/x25m7g
Autor:
CHEN, CHING-YI, 陳靜怡
107
In a highly competitive commercial environment, organizations keep innovation and changing to adapt and create market demands. Creative employees who have innovation ability are very important to ensure a firm’s competitive advantage. Howe
In a highly competitive commercial environment, organizations keep innovation and changing to adapt and create market demands. Creative employees who have innovation ability are very important to ensure a firm’s competitive advantage. Howe
Externí odkaz:
http://ndltd.ncl.edu.tw/handle/7zxw3d