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of 3
pro vyhledávání: '"Žaneta Paunksnienė"'
Autor:
Žaneta Paunksnienė, Jūratė Banytė
Publikováno v:
Social Technologies, Vol 3, Iss 2 (2014)
The aim of this paper is to reveal and discuss the methodological issues related to online qualitative consumer behavior research. A number of methodological issues are examined, related with the online qualitative research on consumer in-store emoti
Externí odkaz:
https://doaj.org/article/aa6c1dbd561742b39c78c7b79fc11b14
Autor:
Jūratė Banytė, Žaneta Paunksnienė
Publikováno v:
Social Technologies. 3:261-277
The aim of this paper is to reveal and discuss the methodological issues related to online qualitative consumer behavior research. A number of methodological issues are examined, related with the online qualitative research on consumer in-store emoti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3a55bd26f90a1af2c08d56fdbbe73dbc
https://doi.org/10.13165/st-13-3-2-02
https://doi.org/10.13165/st-13-3-2-02
Autor:
Jūratė Banytė, Žaneta Paunksnienė
Publikováno v:
ECONOMICS AND MANAGEMENT. 17
Emotions have significant impact on formation of consumer in-store behaviour, satisfaction and loyalty. Answering the question “what are determinants responsible for consumers’ emotions elicitation in store” may indicate for the scholars and re
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3476313c848cb70d0f5bb957837aa69d
https://doi.org/10.5755/j01.em.17.1.2279
https://doi.org/10.5755/j01.em.17.1.2279