Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Martin, Přibyl"'
Autor:
Martin Přibyl, Oldřich Tvrdoň
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 52, Iss 3, Pp 145-156 (2004)
The paper describes the importance of brands used by producers for identification of their products (differentiation from other products) for consumers. It focuses on retail brands as a factor, which can play an important role in the buyer behaviour
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 52, Iss 6, Pp 189-210 (2004)
TVRDOŇ, O., PRESOVA, R., PŘIBYL, M.: Economic-legal aspects of business assets definition and its effectiveness analysis. Acta univ. agric. et silvic. Mendel. Brun., 2004, LII, No. 6, pp. 189-210 The thesis “Economic-legal aspects of business ass
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 57, Iss 6, Pp 225-234 (2009)
PŘIBYL, M., STEJSKAL, L., DUFEK, O., ONDRASKOVA, K.: Consumer behavior on the media market. Acta univ. agric. et silvic. Mendel. Brun., 2009, LVII, No. 6, pp. 225–234 The paper deals with a correlation between factors identifying a household repre