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Autor:
Sean Adams
From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects
Autor:
Kimberly Elam
Introduction to Three-Dimensional Design is the first book to teach graphic design students the fundamentals of three-dimensional design through hands-on drawing and model projects. The book combines key concepts with carefully crafted exercises so s
Autor:
Eugenia Bell
Best-known for his corporate brand logos and art direction, Paul Rand (1914–1986) transformed commercial art from craft to profession, introduced European design standards to American commercial art, influenced the look of advertising and book desi
Autor:
Emily Campbell
“A series of deceptively simple—and fun—exercises... A marvelous invitation to anyone with an interest in creativity, invention, and design.” —Michael Bierut, Partner, Pentagram, New York Even concert pianists do warm-up exercises to limber
Autor:
Elam, Kimberly
Although grid systems are the foundation for almost all typographic design, they are often associated with rigid, formulaic solutions. However, the belief that all great design is nonetheless based on grid systems (even if only subverted ones) sugges
Autor:
Michael Kroeger
As one of the most influential and inspirational graphic designers of the twentieth century, Paul Rand defined modern American graphic design. His iconic logo designs for IBM, UPS, and the ABC television network distilled the essences of modernity fo
Autor:
Gail Freet Hannah
A hands-on book design students and designers alike will welcome. Elements of Design is a tribute to an exceptional teacher and a study of the abstract visual relationships that were her lifelong pursuit. Rowena Reed Kiostellow taught industrial desi