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Autor:
Niu, Teng (AUTHOR), Wang, Peng (AUTHOR) pengwang@uic.edu.cn
Publikováno v:
Journal of International Marketing. Jun2024, Vol. 32 Issue 2, p33-48. 16p.
Autor:
Chu, James1 (AUTHOR) jyc2163@columbia.edu
Publikováno v:
Administrative Science Quarterly. Jun2024, Vol. 69 Issue 2, p324-369. 46p.
Autor:
Wu, Tailai1 wutailai@hust.edu.cn, Peng, Chih-Hung2 ischpeng@ntu.edu.tw, Sia, Choon Ling3 iscl@cityu.edu.hk, Lu, Yaobin4 luyb@hust.edu.cn
Publikováno v:
MIS Quarterly. Mar2024, Vol. 48 Issue 1, p31-66. 36p.
Live Streaming Use and International Seller Sales Performance: An Information Economics Perspective.
Autor:
Yu, Ye (AUTHOR), Jin, Jason Lu (AUTHOR) Yuye_c@hotmail.com, Dong, Meitong (AUTHOR), Zhou, Kevin Zheng (AUTHOR)
Publikováno v:
Journal of International Marketing. Mar2024, Vol. 32 Issue 1, p52-71. 20p.
Autor:
Prashantham, Shameen1, Woetzel, Lola2
Publikováno v:
Harvard Business Review. May/Jun2024, Vol. 102 Issue 3, p104-113. 10p. 4 Color Photographs.
Autor:
Cao, Zhi1 (AUTHOR) zhicao@arizona.edu, Jiang, Feifei2 (AUTHOR) jff1220@xjtu.edu.cn, Wang, Donghan3 (AUTHOR) dhwang@cuc.edu.cn
Publikováno v:
Academy of Management Journal. Feb2024, Vol. 67 Issue 1, p178-207. 30p.
Autor:
Jing, Jiao1 (AUTHOR), Leung, Kenneth2 (AUTHOR), Ng, Jeffrey2 (AUTHOR), Zhang, Janus Jian3 (AUTHOR) januszhang@hkbu.edu.hk
Publikováno v:
Journal of Accounting, Auditing & Finance. Jan2024, Vol. 39 Issue 1, p107-132. 26p.
Autor:
Gao, Kaijuan1 (AUTHOR), Pittman, Jeffrey2,3 (AUTHOR) jpittman@mun.ca, Wang, Xiongyuan4 (AUTHOR), Wang, Zi‐Tian5 (AUTHOR)
Publikováno v:
Contemporary Accounting Research. Winter2023, Vol. 40 Issue 4, p2547-2576. 30p.
Autor:
Xu, Lan (AUTHOR), Zhao, Shuangshuang (AUTHOR), Cotte, June (AUTHOR), Cui, Nan (AUTHOR) nancui@whu.edu.cn
Publikováno v:
Journal of Consumer Research. Dec2023, Vol. 50 Issue 4, p722-741. 20p.
Autor:
Colvin, Geoff, Charan, Ram
Publikováno v:
Fortune. Feb/Mar2024, Vol. 189 Issue 1, p48-55. 8p. 4 Color Photographs, 1 Graph.