Zobrazeno 1 - 4
of 4
pro vyhledávání: '"71"'
Autor:
Boyd, D. Eric1,2 (AUTHOR) eric.boyd@ucf.edu, Sese, F. Javier3 (AUTHOR), Tillmanns, Sebastian4 (AUTHOR)
Publikováno v:
Journal of the Academy of Marketing Science. May2023, Vol. 51 Issue 3, p658-674. 17p.
Autor:
Ballings, Michel1 Michel.Ballings@utk.edu, McCullough, Heath2 hmccull2@vols.utk.edu, Bharadwaj, Neeraj2 nbharadwaj@utk.edu
Publikováno v:
Journal of the Academy of Marketing Science. Mar2018, Vol. 46 Issue 2, p234-251. 18p.
Autor:
Dekimpe, Marnik G.1,2 m.g.dekimpe@tilburguniversity.edu, Deleersnyder, Barbara1 b.deleersnyder@tilburguniversity.edu
Publikováno v:
Journal of the Academy of Marketing Science. Jan2018, Vol. 46 Issue 1, p31-58. 28p.
Autor:
Slater, Stanley F.1 stanley.slater@colostate.edu, Hult, G. Tomas M.2 hult@msu.edu, Olson, Eric M.3 eolson@uccs.edu
Publikováno v:
Journal of the Academy of Marketing Science. Spring2007, Vol. 35 Issue 1, p5-17. 13p.